A new 25-story AC Hotel by Marriott is planned for booming NoMad (North of Madison Square Park) at 842 Sixth Avenue. Judging from plans submitted to the city and images from the architect’s website, the building may become the world’s largest modular hotel, taking the crown away from the 19-story citizenM Bowery, which is set to open later this year.

Renderings of the forthcoming tower depict a slick design courtesy of the award-winning architect and television host Danny Forster of Danny Forster & Architecture. Best known as the host of the “Build it Bigger” series on the Science Channel, Forster was also tapped to design the AC Hudson Yards Hotel, renderings for which we revealed last year.

 
UPDATE 8.2.2018: New renderings and details of the world’s future tallest modular hotel have debuted on Danny Forster & Architecture’s website, confirming the 168-room AC Hotel by Marriott will rise at 842 Sixth Avenue in NoMad. Per the architects, “high-quality consistency marries inventive architectural expression, with a sophisticated balcony strategy that puts to rest the stigma of the cheap pre-fab double-wide,” and certainly, the design doesn’t look like the boxy modular builds we’re used to. The 315-foot-tall hotel will incorporate limestone, bronze, and aluminum panels into its facade.
A recent visit shows demolition of the 7-story building occupying the site is still ongoing. Permits for foundation work were filed last month.
 
The site of the forthcoming AC NoMad Hotel is between West 30th and 29th Streets a few blocks south of Macy’s and Herald Square. A marble-clad, 7-story structure on-site is currently being demolished. The lot is directly adjacent to The NOMA, a newly-built FX Fowle-designed condo, directly west of an under construction Virgin Hotel at 1225 Broadway, and across from the Eventi Hotel/Beatrice rentals, which opened in 2011.
According to permits filed back in December, the hotel will span 77,891 square feet of residential space and contain 168 rooms. Guests will enjoy plenty of amenities, which will include a reading lounge, fitness center, conference room, coffee bar, and “AC lounge,” and many outdoor amenity spaces on the 3rd and 4th floor. The hotel rooms will occupy floors 5 through 25. Like the AC Hudson Yards Hotel, the architect of record is listed as Epstein Global.
The NYC-based Skystone Group is the prime manufacturer of the modules and the Polish-based company DMDmodular is the manufacturing subcontractor. DMD’s website shows off some AC Hotel modular prototypes and lists an unaddressed, equally-scaled NYC hotel as one of their upcoming projects. The page states, “Turn-key two modular hotel rooms, produced at our production facility within the first phase of the world’s tallest modular hotel, which will be located in NYC. Each guest room will be based on a singular modular unit.” Per the website, the firm guarantees up to 70% time-saving due to production in a dry, factory-controlled environment, and then transporting the complete building parts to a fully prepared site, for a faster return on your investment.
(All photos/renderings by Danny Forster & Architecture unless otherwise noted)